Crafted Moments.
Meaningful Impact.

Above + Beyond is Passion’s annual giving campaign, focused on inspiring generosity and mobilizing resources for organizations around the world. In 2024, the initiative raised over $6.5 million. The goal for this year’s environment was to create a fully immersive, interactive space where people could see themselves within the story — fostering ownership, participation, and a deeper connection to the mission.

The 2025 Easter environment was crafted entirely around the cyanotype art process — an approach that involved dyeing, exposing, and developing fabrics and paper with imagery of florals and crosses. Every piece, from the large-scale installations to the smallest textures, reflected the beauty, sacrifice, and love of Jesus. Custom pedestals, curtains, crosses, and sculptural elements were created to bring the art to life within the space.

For Mother’s Day 2025, the environment was imagined as an inviting plant shop — warm, textural, and filled with life. Guests were able to build their own bouquets as a tangible way to honor the mothers, mentors, and women they cherish. Floral stations, lush greenery, and thoughtful photo moments created an environment designed for both celebration and connection.

Christmas 2024 was built around the theme Good News of Great Joy, expressed through radiant gold elements, custom-fabricated forms, and immersive light-ray installations. Blue tones from the hero art blended seamlessly into the space, creating an atmosphere inspired by the angels’ announcement of Jesus’ birth — a celebration both reverent and resoundingly hopeful.