Brand Activation
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Experiences that translate your brand into a dimensional experience. My focus is on creating intentional spaces that spark connection and evoke emotion.
Launching Brands with Designed Expieriences
Experiences that translate your brand into a dimensional experience. My focus is on creating intentional spaces that spark connection and evoke emotion.
01 /
Discovery & Narrative Direction
I begin by learning your brand, audience, and goals. Through conversation and collaborative exploration, I define the narrative and emotional direction that will guide the entire activation.
02 /
Concept Development
From there, I transform strategy into creative direction — developing spatial concepts, experience touchpoints, and visual themes that bring your brand story into a physical environment.
03 /
Experience Design
I design the full activation experience, from layout and flow to materials, signage, and atmospheric details. Every design decision is intentional, immersive, and rooted in your brand’s identity.
04 /
Production Planning
I manage all logistics behind the scenes — timelines, sourcing, vendor coordination, and fabrication planning — ensuring the concept is not only visionary, but fully executable.
05 /
Build, Fabrication & Assembly
Using precise craftsmanship and a deep understanding of materials, I work with a trusted team to begin building the designed elements. Every component is intentionally crafted to reflect the quality of the vision.
06 /
Installation & On-Site Execution
On activation day, I oversee the full install. I ensure every detail is aligned with the design, every moment feels cohesive, and the final environment delivers the experience we envisioned together.
